How Many Times A Day Should I Be Posting On Pinterest?

So, you know how powerful Pinterest can be for driving traffic to your website, but you’re still not sure how to master the specifics. How many times a day should you ACTUALLY be posting on Pinterest? I’m here to spill the beans on what that magic number is…or if there even is one?

It might be tempting to think that there’s a simple solution and a one-size-fits-all answer. But the truth is- it really depends! Don’t worry, I’ve got some tips to help you understand how many times a day you should be posting on Pinterest:

There’s really no right or wrong answer to this question- annoying, right? The key is to pick a number that you can stick to consistently. The last thing you want is to jump in with a plan of posting 10+ pin graphics a day, only to burn out after a couple of weeks and then quit altogether.

Pinterest is all about the long game, so if you’re going to commit, it’s better to start small and build up from there.

If you’re just getting started with marketing your business on Pinterest, I recommend aiming for 2 or 3 pin graphics a day. It’s a manageable number and won’t be too overwhelming to start with! The most important thing…stay consistent! Whether it’s a few pins a day or a few pins a week, the trick is to keep it steady. Trust me, a consistent approach beats a short-lived posting spree.

But why is consistency key for Pinterest?

Pinterest isn’t like other social media platforms where things instantly go viral- it’s a search engine, like Google or Bing. This means that your content needs time to gain traction (and SEO keywords, but that’s a different blog post!). Some of my clients’ pins from summer of 2022 are just now starting to take off. Crazy, right?

That’s why consistency is everything on Pinterest. Here’s why:

  • Increased Visibility: The more you post, the more chances your pins have to be seen.

  • Algorithm Favorability: Pinterest rewards consistent posting by pushing your content higher in search results.

  • Brand Awareness: Regular posting helps keep your brand top of mind for your audience.

  • Engagement: The more active you are, the more opportunities you create for others to interact with your content.

At the end of the day, how often you post on Pinterest is less important than how consistent you are. Whether you’re starting off with 2 pins a day or 10+ pins a day, the key is showing up regularly. If staying consistent feels like a challenge (trust me, I get it), that’s where I come in. 

If you want the results without the stress of managing it all yourself, hiring someone to handle your Pinterest strategy can make all the difference. Check out the different packages I offer here.

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