Pinterest Affiliate Marketing: Three Methods for Marketing Your Links
Why Pinterest is Perfect for Affiliate Marketing
By now, you’ve heard that Pinterest isn’t just for recipes and DIY home decor—it's a tool that can help you make serious money. Pinterest is one of the most powerful social platforms for business because it’s specifically designed to drive traffic off the platform and directly to your links and websites. Unlike most social media channels (you know the ones) where users scroll endlessly, Pinterest users come ready to search, discover, and click through to valuable content and products.
That’s why Pinterest is insanely beneficial for affiliates, businesses, and influencers looking to grow their reach and sales. If you’re in the Amazon Storefront program, an LTK creator, or just someone with affiliate links in general, Pinterest can help you make more money. With the right strategies, you can get your pins in front of an audience that’s not only engaged but actively looking for ideas, recommendations, and solutions.
Make Money with Affiliate Links on Pinterest
There are more ways to market your affiliate links on Pinterest than just the standard attach-your-URL-to-a-pin approach. If you’re already using Pinterest for your business and are ready to explore new strategies for Pinterest affiliate marketing, you’re in the right place! It’s essential to understand how often to post on Pinterest (check out my guide on posting frequency here) so you’re maximizing your reach and visibility.
Let’s jump right into three proven methods that will elevate your Pinterest affiliate marketing and help you drive more clicks, conversions, and commissions:
Three Methods for Pinterest Affiliate Marketing
Method #1: Use Videos with Affiliate Links as Stickers
Videos are a game-changer for Pinterest affiliate marketing because they grab attention and encourage more interaction than your classic static images. By adding affiliate links as clickable stickers, you make it super easy for viewers to shop directly from your content. Whether you’re an Amazon Storefront program participant or an LTK creator, this method helps drive traffic straight to your affiliate links while still showcasing your products in an authentic and engaging way. Videos that do well on Pinterest are tutorials, tips and tricks, hauls, recipes, and showcasing new ideas. Think of your video as a mini-lesson that teaches your audience something valuable while subtly promoting your links.
The beauty of this approach is its simplicity. Create a quick video in your niche (or even repurpose a video from TikTok or Reels), like a step-by-step guide or a product recommendation, and add a clickable sticker to your affiliate link right in the Pin editor on your phone.
Method #2: Use Direct Affiliate Links in Normal Pins
Sometimes simplicity is the best strategy, and that’s exactly why direct links work so well for Pinterest affiliate marketing. With this method, you add your Pinterest affiliate links directly to the URL field of a standard Pin, so when users click, they’re taken straight to the product page. If you’re an Amazon Storefront participant, consider backlinking to your curated storefront page instead of individual product links—this way, you boost visibility for your entire collection. For LTK creators, make sure you’re not directly linking the affiliate product, but rather linking back to your storefront page. This will avoid Pinterest marking your account as spam!
To make this method even more effective, pair your affiliate link with a high-quality product image and an engaging title. If you need help on scheduling your pins, make sure you read my step-by-step guide on how to use the Pinterest scheduler correctly. Highlight why the product is a must-have in your description, focusing on how it solves a problem or adds value to your audience. For example, “Shop My Top Picks for Cozy Fall Decor” invites users to explore while subtly driving clicks to your Pinterest affiliate links. With the right visuals and a seamless user experience, this method is a straightforward way to leverage Pinterest for affiliate income.
Method #3: Use Blog Posts to Indirectly Promote Affiliate Links
If you’re looking for a strategy that drives consistent, long-term traffic, linking to a blog post filled with affiliate links is your best method. Instead of linking directly to Pinterest affiliate links, create a blog post that features your favorite products—like a gift guide, a “top picks” list, or a detailed review. When users click on your Pin, they land on your blog, where they can read your content and then click through to the affiliate links embedded in your post. This method works so well for Pinterest affiliate marketing because it offers more value to your audience and builds trust by positioning you as an expert in your niche.
Blog posts also work wonders for SEO and keep your affiliate marketing strategy evergreen. A well-optimized post can generate traffic for months or even years, especially if you stay consistent with your Pinterest strategy. For Amazon Storefront participants and LTK creators, this method is perfect for showcasing multiple products while creating a seamless browsing experience. Pair your blog with a Pinterest Pin graphic that features a high quality, relevant image and an SEO keyword description. With the right approach, you’re not just promoting affiliate products—you’re creating a traffic funnel that keeps clicks rolling in.
Quick Recap of Affiliate Marketing Methods on Pinterest
So there you have it—three easy ways for you to make more money with Pinterest affiliate marketing: Video Pins with clickable stickers, Direct Affiliate Links in regular Pins, and Indirect Links through blog posts. Whether you’re sharing your Amazon Storefront, promoting as an LTK creator, or just getting started with affiliate marketing, these strategies make it simple to grow your income. Want someone to handle Pinterest for you? Check out my management packages! Or, if you’re ready to learn it all yourself, my day-intensive program has you covered.
